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“Apple has a reputation for pulling the rug out from underneath is app developers. What is to say they won’t do the same for my project?” is a common thought you’ll hear being passed about.

For some weeks now, around 5,000 iPhone app developers received word that their apps are no longer allowed in the App Store. Granted, they had all created pornographic apps of a questionable nature. Nevertheless, Apple’s actions still raise concern because all of these developers were told about a year and a half ago that it was okay for them to make and market their apps on the App Store.

And then, out of the blue, something changed. Now many of these developers face the prospect of scrapping their hard work altogether with little to no profit. Apple has brought cupom uninove down the hammer and made a judgment. What is to say they won’t do the same for other kinds of apps?

For some developers, a reasonable amount of concern is warranted. They are creating apps in niches that either compete with Apple or are on the border of Apple’s development restrictions. Whenever walking such a fine line, the risk of  having the tide come in is high. But if you stick to making apps that don’t take the same risks, the chance of having the carpet pulled out from underneath you is fairly low. Do yourself a favor and check the niche you are developing in.

There are also rumors that newer versions of the iPad will feature a photo and video camera. The new release of the software development kit for the iPad has some references to video conferencing software utilities that would require a front-facing camera in order to work. Those looking into it also found some very large button graphics with video cameras on them, presumably for some kind of video conferencing program. To many, it’s bizarre that the iPad won’t be shipping with a camera. Perhaps Apple is waiting to see how the market responds before going ahead on it.

Apple has also submitted a patent for a special way of interacting with the iPhone’s digital camera. The system will based on how users swipe their fingers across the lens on the back. This could lead to an easy way of quickly going through voicemail messages while holding your iPhone next to your ear. But the possibilities don’t stop there. There are many more uses we haven’t even thought of yet.

If Apple has pulled apps from that niche before, chances are they will again. Don’t rely on a change of heart from within the company. Do what the numbers tell you and enjoy your success! With the possible advent of a visual input device, the twist it the tale of the app development will be complete.

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The Appiction management team is comprised of highly qualified and experienced leaders in business, advertising, eLearning, digital media, strategy, network engineering, technology development and deployment and have proven capabilities in directing media and technology communications.

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